Tally AI Visibility Integration

Point your Tally form webhook at Finseo and every "How did you hear about us?" answer is categorized into ChatGPT, Perplexity, Claude, and other AI search channels automatically.

Tally · FORM_RESPONSE

Received & parsed

How did you hear about us?

“ChatGPT”

ChannelAI Search · ChatGPT
Deal—lead

Tally · FORM_RESPONSE

“ChatGPT”

AI Search · ChatGPT

Built by
Finseo
Category
Attribution
Connection
Webhook
Resources
WebsiteDocs

Overview

AI search attribution in Tally.

Connect Tally to see which leads, orders and revenue come from ChatGPT, Perplexity, Claude and other AI search engines. Finseo connects to Tally through the native webhook on each form.

01

Lead source attribution

Add "How did you hear about us?" to your demo request or contact form. Every submission tells you whether the lead found you through ChatGPT, Perplexity, Google AI Overviews, or another channel.

02

Signup attribution for SaaS

Use a Tally form as your waitlist or onboarding survey. The answer and email are stored together, and the later payment from Stripe merges automatically within 90 days.

03

Post-purchase survey

Embed a Tally form on your thank-you page or in the order confirmation email. Answers merge with orders from WooCommerce, Shopware, or Shopify via email.

04

Multilingual forms

Run the attribution question in German, French, or any language. Map the field once under Attribution, Workflows and every future submission parses automatically.

05

AEO reporting

See what share of form submissions name an AI engine over time and use it as a leading indicator for your Answer Engine Optimization (AEO) work in Finseo.

Examples

How teams use Tally with Finseo.

Four examples of what happens in Finseo once Tally is connected, shown with the fields and labels from the app.

01 Example A

Answers become channels

Finseo reads the answer from Tally and maps it to a channel, from ChatGPT to Organic Search, without manual tagging.

Auto-detection

“Saw it on ChatGPT”AI Search
“perplexity told me”AI Search
“KI-Suche”AI Search

02 Example B

Answers meet revenue

A survey answer and an order merge by order ID or hashed email, so AI answers turn into revenue per engine.

Conversion

Matched

€ 89.90

Order#1042
AnswerAI Search · ChatGPT

03 Example C

AI revenue on one page

AI Search Leads, deal value and revenue per engine sit next to your AI visibility, so you see what visibility is worth.

AI Revenue · 30 days

+18 %

€ 26,500

ChatGPT12.4k
Perplexity8.2k
Gemini5.9k

04 Example D

Test before you go live

Send a test from Tally, watch it arrive as Received & parsed, and map any field Finseo does not detect on its own.

Test webhook

Listening for webhooks…waiting
FORM_RESPONSEReceived & parsed
How did you hear about us?→ Channel

Comparison

Tally alone vs Tally with Finseo.

How using Tally on its own compares to pairing it with Finseo for AI visibility and attribution.

Answer collection

Tally alone

Tally responses table

Tally + Finseo

Categorized in Finseo automatically

AI channel detection

Tally alone

Manual reading of free text

Tally + Finseo

Normalized into ChatGPT, Perplexity, Claude buckets

Setup

Tally alone

Zapier or Make bridge

Tally + Finseo

Native Tally webhook, no mapping

Revenue link

Tally alone

None

Tally + Finseo

Email merges with deals and orders

Real time

Tally alone

CSV exports

Tally + Finseo

Every submission within seconds

How it connects

How the Tally AI visibility integration works.

Why it matters

Why Tally customers need AI visibility tracking.

Tally is a popular free form builder for startups, agencies, and creators, and its forms often sit exactly where attribution matters: demo requests, waitlists, and checkout follow-ups.

Connect Tally

AI revenue · 30 days

Live

€ 26,500

ChatGPT€ 12,400
Perplexity€ 8,200
Gemini€ 5,900
128 AI Search leads6 sources

How to connect

Connect Tally to Finseo.

In 5 steps, no code required.

  1. Step 01

    Get your Finseo webhook URL

    In Finseo, click Connect on the Tally integration card, or open Attribution, then Set up attribution. Copy the webhook URL including the token.

  2. Step 02

    Add the attribution question

    In your Tally form, add a question like "How did you hear about us?" and an Email field. Free text works best because Finseo normalizes the answers.

  3. Step 03

    Connect the webhook

    Open the form, go to Integrations, then Webhooks, then Connect. Paste your Finseo webhook URL as the endpoint and save.

  4. Step 04

    Submit a test response

    Fill in the form once with an answer like "ChatGPT". The response appears in Finseo within seconds, categorized into the AI Search bucket.

  5. Step 05

    Map custom labels if needed

    If your question uses a very different label, open Attribution, then Workflows in Finseo and point the mapping at the right field. Future submissions parse automatically.

FAQ

Tally and AI search visibility.

What customers say

Rated 5.0 — and ready for your security review.

Single sign-on, roles per project and data hosted in Germany, with a data processing agreement for every organisation.

Harald Fischl

“We’ve worked with Finseo for months and we’re delighted. You can tell it comes out of agency life: smart, clear and genuinely practical.”

Harald Fischl

Founder, Max Online

SSO via SAML

Login via your identity provider

Data in Germany

EU data residency, GDPR

Roles & audit trail

Every change logged

Attribution

More Attribution integrations.

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Typeform

Typeform

Connect Typeform to automatically capture "How did you hear about us?" survey responses and categorize them into AI source attribution buckets.

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Zapier / Make

Zapier / Make

Use Zapier or Make to send attribution data from any form, CRM, or tool to Finseo. The universal connector for AI source tracking.

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Pipedrive

Pipedrive

Connect Pipedrive via native Automation webhook to attribute deals, contacts, and revenue to ChatGPT, Perplexity, Claude, and other AI search sources.

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Attio

Attio

Connect Attio to capture attribution data when records are created. Attribute deals and people to ChatGPT, Perplexity, Claude, and other AI engines.

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Close

Close

Connect Close to capture lead and opportunity attribution. Track which AI engines drive your inside sales pipeline.

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Calendly

Calendly

Connect Calendly to capture attribution from booking form questions. Know which AI engines drive demos, sales calls, and consultations.

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Intercom

Intercom

Connect Intercom to attribute contacts and conversations to AI engines. See which AI sources drive your support and sales chats.

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Jotform

Jotform

Connect Jotform to capture survey and form responses. Auto-attribute leads to ChatGPT, Perplexity, Claude, and other AI engines.

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Gravity Forms

Gravity Forms

Connect Gravity Forms (WordPress) to send form submissions to Finseo for AI source attribution. Native via the Gravity Forms Webhooks Add On.

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Formstack

Formstack

Connect Formstack to send form submissions to Finseo for AI search attribution. Built for enterprise teams with high form volumes.

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n8n

n8n

Use n8n to build custom attribution workflows. Open source, self hostable, and works with any data source via HTTP request nodes.

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Custom Webhook

Custom Webhook

Send attribution data from any source to Finseo via the universal webhook endpoint. Works with any payload format.

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Shopify

Shopify

Add a Shopify Custom Pixel that sends every completed checkout to Finseo, then attribute orders and revenue to ChatGPT, Perplexity, Claude, and other AI search engines.

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Stripe

Stripe

Point one Stripe webhook event at Finseo and every payment becomes an attribution conversion tied to ChatGPT, Perplexity, Claude, and other AI search sources.

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WooCommerce

WooCommerce

Send every WooCommerce order to Finseo with a native webhook and attribute revenue to ChatGPT, Perplexity, Claude, and other AI search engines, with or without a survey.

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Shopware

Shopware

Capture Shopware orders with the storefront snippet or a Flow Builder webhook and attribute revenue to ChatGPT, Perplexity, Claude, and other AI search engines.

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Fairing

Fairing

Keep your existing Fairing post-purchase survey. Finseo imports every "How did you hear about us?" answer via Shopify Flow and attributes order revenue to ChatGPT, Perplexity, Claude, and other AI engines.

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KnoCommerce

KnoCommerce

Keep your KnoCommerce post-purchase survey on Shopify or WooCommerce. Finseo imports every response via webhook and attributes orders and revenue to ChatGPT, Perplexity, Claude, and other AI engines.

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Zigpoll

Zigpoll

Keep your Zigpoll post-purchase or on-site survey. Zigpoll posts every response to Finseo via native webhook, and Finseo attributes orders and revenue to ChatGPT, Perplexity, Claude, and other AI engines.

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SurveyMonkey

SurveyMonkey

Keep asking "How did you hear about us?" in SurveyMonkey. Finseo imports the answers via Zapier or Make and attributes conversions and revenue to ChatGPT, Perplexity, Claude, and other AI engines.

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Where does your brand stand in AI answers?

Enter your work email — in 30 minutes we show you what ChatGPT, Gemini and Perplexity say about your brand.