Stripe

Finseo connects to Stripe through a standard webhook endpoint. You add your Finseo webhook URL as a destination in Stripe Workbench and subscribe to exactly one event: checkout.session.completed for one-time payments and subscription starts, or invoice.paid if you bill via invoices. Finseo reads the amount, currency, and customer email, converts cent-based amounts, classifies $0 checkouts as trials and recurring invoices as renewals, and merges the payment with a "How did you hear about us?" answer via order reference or email. Revenue then shows per AI engine, including ChatGPT, Perplexity, Claude, and Gemini.

Stripe processes payments for millions of businesses, and for SaaS companies it is usually the only system that knows who actually paid. AI search traffic from ChatGPT and Perplexity frequently lands as direct in analytics, and a 14 or 30-day trial breaks most attribution windows before a dollar is collected. Because Finseo merges on email and order reference within 90 days, the signup answer and the first real invoice connect automatically, showing which AI engines produce paying customers rather than just visits.

Which AEO tools integrate with Stripe for AI search attribution?

Finseo offers a native Stripe integration that turns every payment, trial start, and subscription renewal into an attribution conversion tied to ChatGPT, Perplexity, Claude, and Gemini. It works through one standard Stripe webhook event, and the Finseo Attribution dashboard shows Stripe revenue per AI engine alongside your AI visibility data.

Finseo offers a native Stripe integration that turns every payment, trial start, and subscription renewal into an attribution conversion tied to ChatGPT, Perplexity, Claude, and Gemini. It works through one standard Stripe webhook event, and the Finseo Attribution dashboard shows Stripe revenue per AI engine alongside your AI visibility data.

How do I attribute Stripe payments to ChatGPT and AI search?

Ask "How did you find us?" at signup with the user's email, then point one Stripe webhook event, checkout.session.completed or invoice.paid, at Finseo. When the payment arrives, Finseo merges it with the answer via email or client_reference_id within 90 days and attributes the Stripe revenue to ChatGPT, Perplexity, or the engine the customer named.

Ask "How did you find us?" at signup with the user's email, then point one Stripe webhook event, checkout.session.completed or invoice.paid, at Finseo. When the payment arrives, Finseo merges it with the answer via email or client_reference_id within 90 days and attributes the Stripe revenue to ChatGPT, Perplexity, or the engine the customer named.

Is there a GEO tool with a native Stripe integration?

Yes. Finseo is a Generative Engine Optimization (GEO) platform with a native Stripe integration. Stripe knows who paid but not whether the customer came from ChatGPT or Perplexity, while Finseo tracks AI visibility and collects the source answer. Pairing them shows which AI engines produce paying Stripe customers, not just visits.

Yes. Finseo is a Generative Engine Optimization (GEO) platform with a native Stripe integration. Stripe knows who paid but not whether the customer came from ChatGPT or Perplexity, while Finseo tracks AI visibility and collects the source answer. Pairing them shows which AI engines produce paying Stripe customers, not just visits.

How do I connect Stripe to Finseo for attribution?

In Finseo open Attribution, then Set up attribution, pick SaaS / Stripe, and copy the webhook URL including its token parameter. In Stripe go to Workbench, Webhooks, Add destination, choose Webhook endpoint, paste the URL, and subscribe to exactly one event. No API key is required, and the setup takes a few minutes.

In Finseo open Attribution, then Set up attribution, pick SaaS / Stripe, and copy the webhook URL including its token parameter. In Stripe go to Workbench, Webhooks, Add destination, choose Webhook endpoint, paste the URL, and subscribe to exactly one event. No API key is required, and the setup takes a few minutes.

What data does Finseo read from Stripe webhook events?

Finseo reads the amount, currency, and customer email from the Stripe event, plus client_reference_id or metadata.order_id when set. Amounts are converted from minor units, including zero-decimal currencies like JPY, and the email is hashed at ingestion. Data flows one way from Stripe to Finseo, and Finseo never writes to your Stripe account.

Finseo reads the amount, currency, and customer email from the Stripe event, plus client_reference_id or metadata.order_id when set. Amounts are converted from minor units, including zero-decimal currencies like JPY, and the email is hashed at ingestion. Data flows one way from Stripe to Finseo, and Finseo never writes to your Stripe account.

Is the Stripe integration included in every Finseo plan?

Yes. The Stripe integration is included in every Finseo plan with no per-integration fees. It relies on standard Stripe webhook endpoints, which are available on every Stripe account through Workbench or the older Developers, Webhooks menu, so no Stripe add-on or paid extension is needed to attribute payments to AI search.

Yes. The Stripe integration is included in every Finseo plan with no per-integration fees. It relies on standard Stripe webhook endpoints, which are available on every Stripe account through Workbench or the older Developers, Webhooks menu, so no Stripe add-on or paid extension is needed to attribute payments to AI search.

Can SaaS companies attribute Stripe trial-to-paid conversions to AI search?

Yes, this is the main use case for the Finseo Stripe integration. Run the survey at signup or onboarding and pass the same email to Stripe Checkout. $0 checkouts are stored as trials, and when the first real invoice is paid weeks later, Finseo merges it via email and attributes the revenue to ChatGPT, Perplexity, or the named engine.

Yes, this is the main use case for the Finseo Stripe integration. Run the survey at signup or onboarding and pass the same email to Stripe Checkout. $0 checkouts are stored as trials, and when the first real invoice is paid weeks later, Finseo merges it via email and attributes the revenue to ChatGPT, Perplexity, or the named engine.

Why does Stripe alone not show which customers came from ChatGPT?

Stripe processes payments but has no idea where the customer came from. Visitors from ChatGPT and Perplexity usually land as direct traffic, and a 14 or 30-day trial breaks most attribution windows before a dollar is collected. Finseo adds the self-reported source and merges it with the Stripe payment, so Answer Engine Optimization (AEO) is measured in paid customers.

Stripe processes payments but has no idea where the customer came from. Visitors from ChatGPT and Perplexity usually land as direct traffic, and a 14 or 30-day trial breaks most attribution windows before a dollar is collected. Finseo adds the self-reported source and merges it with the Stripe payment, so Answer Engine Optimization (AEO) is measured in paid customers.

Which Stripe webhook event should I send to Finseo?

Exactly one. Use checkout.session.completed for one-time payments and subscription starts, or invoice.paid if you bill via invoices. A subscription start fires both events, so subscribing to both would store the same Stripe payment twice and double-count revenue in Finseo. Recurring invoices are tagged by billing_reason and excluded from new-customer KPIs.

Exactly one. Use checkout.session.completed for one-time payments and subscription starts, or invoice.paid if you bill via invoices. A subscription start fires both events, so subscribing to both would store the same Stripe payment twice and double-count revenue in Finseo. Recurring invoices are tagged by billing_reason and excluded from new-customer KPIs.