All case studies
Shirtinator
10× attributed AI Search revenue
Rather than chasing the all-models average, Shirtinator grew its attributed AI Search revenue tenfold in just 5 months — from around 14% starting visibility to near-total Perplexity dominance.
Result: visibility per AI system
start → peak · Juni 2026
All models (avg) — headline
+529%
relative growth
Start 14%Peak 88%
+74 percentage points across all models
StartHöchstwert
Perplexity
+83,7 pp
15 %
98,7 %
ChatGPT
+72 pp
12 %
84 %
Claude
+64 pp
16 %
80 %
Google AI Overviews
+65 pp
11 %
76 %
Key facts
- Industry
- Print & E-Commerce
- Company size
- SMB · ~20–25 employeesestimated
- Domain
- shirtinator.de
- Tracking period
- Dez 2025 – Juli 2026 (6 months)
- Tracked AI answers
- 202.746
- AI systems
Google AI Overviews
Claude
ChatGPT
Perplexity
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