Get your Finseo webhook URL
In Finseo, click Connect on the Typeform integration card to reveal your project webhook URL.

Connect Typeform to automatically capture "How did you hear about us?" survey responses and categorize them into AI source attribution buckets.
Finseo connects to Typeform via native webhook. Add a "How did you find us?" question to any form, paste the Finseo webhook URL into Typeform Connect, and responses flow into Finseo automatically. Finseo parses the answer (multiple choice or free text) and categorizes it into AI source buckets so you see which AI engines drove your survey responses.
Add a "How did you find us?" question to your demo request Typeform. Track which AI engines drive the most demo requests.
Capture AI source on newsletter signup forms. Compare AI driven signups against organic, paid, and social.
Add the question to your customer onboarding survey to capture attribution from new customers, not just leads.
Pair satisfaction scores with AI source data. Find out which AI engines drive your highest satisfaction customers.
For webinar or event signups, capture the AI source so you can measure which engines drive event participation.
Typeform is used by over 150,000 customers for surveys, lead capture, and onboarding. Most Typeform setups already include a "How did you hear about us?" question, but the responses sit in Typeform Results and never make it to attribution reporting. Finseo bridges this gap with a 60 second webhook setup so every Typeform response contributes to your AI search attribution data.
How using Typeform on its own compares to pairing it with Finseo for AI visibility and attribution.
| Feature | Typeform alone | Typeform + Finseo |
|---|---|---|
| Setup complexity | CSV exports and joins | One webhook, 60 seconds |
| AI source categorization | Free text in Typeform | Auto categorized into AI buckets |
| Real time tracking | Weekly export cycles | Live updates per response |
| Form field flexibility | N/A | Auto detects any field name |
| CRM connection | Manual cross referencing | Tied to AI source attribution |
Setup complexity
CSV exports and joins
One webhook, 60 seconds
AI source categorization
Free text in Typeform
Auto categorized into AI buckets
Real time tracking
Weekly export cycles
Live updates per response
Form field flexibility
N/A
Auto detects any field name
CRM connection
Manual cross referencing
Tied to AI source attribution
In Finseo, click Connect on the Typeform integration card to reveal your project webhook URL.
In your Typeform, add a question like "How did you find us?" with multiple choice options (ChatGPT, Perplexity, Google, Word of mouth, etc.) or as a short text field.
In Typeform, go to Connect in the top menu, then Webhooks tab, then Add a webhook.
Paste your Finseo webhook URL. Add ?source=typeform at the end. Typeform will send all form responses to Finseo on every submission.
Click Send test request in Typeform, or submit a real response. Check your Finseo Attribution dashboard within 10 seconds.
Finseo offers a native Typeform integration that captures "How did you find us?" answers via webhook and attributes responses to ChatGPT, Perplexity, Claude and other AI engines. As an Answer Engine Optimization (AEO) platform, Finseo turns Typeform demo requests, signups and surveys into AI source attribution data with no third-party tools required.
Add a "How did you find us?" question to your Typeform, either multiple choice with options like ChatGPT and Perplexity or as short text, and paste the Finseo webhook URL into Typeform Connect. Finseo parses every response and categorizes it into AI source buckets, so you see which engines drive demos, signups and survey responses.
Yes. Finseo is a Generative Engine Optimization (GEO) platform with a native Typeform webhook integration. Typeform stores responses in Results but does not categorize ChatGPT or Perplexity mentions or connect them to attribution reporting. Finseo does that job, so you keep Typeform for forms and use Finseo to measure AI search visibility and its impact.
Click Connect on the Typeform card in Finseo to copy your webhook URL. In Typeform, open your form, go to Connect, then Webhooks, then Add a webhook, paste the URL and append ?source=typeform. Send a test request and check the Finseo Attribution dashboard within 10 seconds. No OAuth or code is needed; it takes about 60 seconds.
Typeform sends the full response payload on every submission. Finseo auto detects the attribution answer by scanning question titles for phrases like "how did you", "find us", "hear about", "source" and "referral", and categorizes it. The Typeform integration is one way: Finseo receives webhooks and never modifies your Typeform forms or results.
Yes. The Typeform integration is included in every Finseo plan with no per-integration fees. Webhooks are available on all Typeform plans including the free tier, so there are no plan restrictions on either side. If you run multiple Typeform forms, simply add the Finseo webhook to each of them.
Yes. Add the "How did you find us?" question to your newsletter signup Typeform and Finseo attributes every subscriber to an AI source, so content teams compare AI-driven signups against organic, paid and social. The same setup works for onboarding surveys, NPS surveys and event registrations, with non-AI answers grouped under Search engine or Word of mouth.
No. Typeform stores "How did you hear about us?" answers in Results, but the free text is never categorized or connected to attribution reporting, so ChatGPT and Perplexity remain invisible as channels. Finseo adds Answer Engine Optimization (AEO) attribution: it categorizes Typeform responses into AI source buckets in real time, within 15 seconds of submission.
Typeform retries failed webhooks for up to 24 hours, and Finseo deduplicates by event ID, so retries never create duplicate attribution records. Typeform also supports multiple webhooks per form, so you can send responses to Finseo and HubSpot in parallel. Logic Jumps do not affect the payload; Finseo only sees the answered questions.

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