Gravity Forms AI Visibility Integration

Finseo offers a native Gravity Forms integration through the official Webhooks Add On. Submissions from your WordPress forms are posted to Finseo as JSON, where the attribution field is auto detected and each lead is attributed to ChatGPT, Perplexity, Claude, Gemini, or Microsoft Copilot. Finseo is an Answer Engine Optimization (AEO) platform, so attribution sits beside prompt tracking.

Add a "How did you find us?" field to your Gravity Forms form, create a webhook feed with the Webhooks Add On, and point it at Finseo. Finseo reads the mapped field, categorizes answers as ChatGPT, Perplexity, Claude, or another AI engine, and shows every Gravity Forms lead by source in the Attribution dashboard within seconds.

Yes. Finseo is a Generative Engine Optimization (GEO) platform with a native Gravity Forms integration for WordPress. They do different jobs: Gravity Forms captures the lead and can feed your CRM, while Finseo attributes that lead to ChatGPT, Perplexity, or Claude and links it to the AI prompts and citations it tracks. You keep both.

Install the Gravity Forms Webhooks Add On in WordPress, then click Connect on the Gravity Forms card in Finseo to get your webhook URL. Open your form, go to Settings, then Webhooks, then Add New. Set Request URL to the Finseo URL, Method POST, Format JSON, and map your attribution field. About five minutes per form.

Only the fields you choose. The Gravity Forms Webhooks Add On supports field level mapping, so you can send just the attribution field, email, name, and amount, or send all fields and let Finseo find the structure. Data flows one way from WordPress to Finseo; Finseo does not write anything back into Gravity Forms.

Yes, every Finseo plan includes the Gravity Forms integration with no per-integration fee. The requirement is on the WordPress side: the Webhooks Add On is included with Gravity Forms Elite and available as a paid add on for Pro. The Basic license does not include it, so Basic users route Gravity Forms data to Finseo via Zapier.

Yes. Ecommerce teams running WooCommerce can add an attribution field to checkout or post purchase Gravity Forms and send it to Finseo through the Webhooks Add On. Finseo then attributes each order to ChatGPT, Perplexity, Claude, or another AI engine, so you see which engines drive revenue rather than only which pages get visits.

No. Gravity Forms stores whatever a visitor types into a source field, but it does not categorize the answer or know that a lead came from ChatGPT or Perplexity. Finseo adds that layer: it auto detects the attribution field, categorizes it per AI engine, and reports it live for Answer Engine Optimization (AEO) work.

Yes. The Gravity Forms Webhooks Add On fires for any form submission, whether it comes from the front end form, the WordPress admin, or the Gravity Forms REST API, with the same payload structure. Finseo processes each entry and updates the Attribution dashboard within 5 to 10 seconds, so total latency stays under 15 seconds.

AI search attribution ties conversions to the AI assistant that brought the buyer; analytics tools often record these visits as direct traffic. With Gravity Forms connected, Finseo assigns each lead, order or survey answer to the AI source named, so you can show what your AEO and GEO work is worth in revenue.